The word on the street is that a new Google Penguin update will be rolling out within the next few weeks – and by all indications, the impact of this particular refresh could be huge. Matt Cutts – the head of Google’s Web Spam team…
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The New Link Building Mindset
22 May. 2013 -
Google Penguin Changes are Coming: Will Your Site be Affected?
17 Apr. 2013The SEO rumor mills are at it again… At this year’s SMX West conference, Matt Cutts – head of Google’s Web Spam team – announced that webmasters can expect to see the latest version of the Penguin algorithm rolled out sometime during 2013. Of course,…
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How to Make Your Website Insanely Fast
26 Feb. 2013Get with the program! It isn’t 1996 anymore – website visitors today are about as tolerant of slow-loading websites as they are of the old dial-up modem sounds we all used to listen to in order to connect. But the thing is, it isn’t just…
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Are You a Busy SEO or an Effective SEO?
6 Feb. 2013Raise your hand if you’ve ever worked with a “busy worker” – the kind of person who flutters around the office grasping a stack of important-looking papers or who constantly complains about how busy he is, even though there isn’t much actual work getting done….
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Promoting Your Website Using Google Images
9 Jan. 2013By now, you should already have a pretty good idea how to optimize the content on your website and any video files used on your site for display in the Google SERPs. If not, take a look back through the posts in our SEO category,…
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3 SEO Reports You Should Be Running
19 Nov. 2012As SEO becomes more and more complex, your reporting techniques must change as well. Really, it’s no longer enough to run baseline ranking reports and raw visitor logs and call it a day. These simple reports no longer give you enough meaningful data to truly…
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Uncovering the Keywords You’re Missing Out On
14 Nov. 2012So, you’ve run your chosen business terms through a keyword research tool and come up with a few potential phrases that will form the basis of your on-site and off-site SEO campaigns. That’s a great start, but relying too heavily on a single tool could…
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Use Caution with Google’s New Disavow Links Tool
5 Nov. 2012The biggest news to hit the SEO world recently has been the release of Google’s new “Disavow Links” tool, which offers webmasters a way to request that the search giant devalue any low value links that appear in their backlink profiles. On its surface, the…
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Looking Forward to SEO in 2013: How to Prepare Your Website
31 Oct. 2012It seems like just yesterday that we were posting about the trends that we expected to play a big role in the world of SEO throughout 2012. And yet, here we are with the leaves on the trees changing and the Christmas decorations firmly ensconced…
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Targeting Branded versus SEO Keywords
29 Oct. 2012It’s no longer in dispute that Google places a premium on branded websites when it comes to choosing the pages to display in its search query results listings. And from Google’s standpoint, this practice makes sense. The search engine’s goal is to provide users with…
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Capturing Multiple Listings in the Natural Search Results
24 Oct. 2012When it comes to SEO, there’s nothing sweeter than capturing the top ranking position for your company’s target keywords. Or is there…? While securing the top spot in the SERPs is a great goal for any company looking to improve its natural search performance, investing…
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SEO Simplified: 7 Techniques You Can Do in One Hour or Less
22 Oct. 2012SEO often gets a bad rap as being a time-consuming, long-term pursuit that requires significant investment on the part of webmasters and their consultants. And while it’s true that good SEO requires consistent effort over time, there are actually plenty of tasks that will boost…