Single Grain Search Engine Marketing Blog

We blog about search engine optimization, content marketing, and increasing revenue.

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  • ethical content stealing

    The Art of Ethical Content Stealing

    If you’ve been reading along with us here on the Single Grain blog, you know that we’re all about creating high value content that engages readers and drives traffic as a method of website promotion.  So it might surprise you to know that we’re also…

  • content marketing campaigns converting

    Are Your Content Marketing Campaigns Converting?

    Content marketing is all the rage these days – and with good reason! A well-executed content marketing campaign can result in a steady stream of website visitors who arrive regularly on your site’s pages for months following the launch of each new content piece.  And…

  • market research

    Easy Market Research: Leveraging Your Existing Data for Content Creation

    While there’s no doubt that business blogging is an important part of the connection that forms between your customers and your company’s brand, coming up with new content to post to your blog on a regular basis can be incredibly challenging.  We’ve all had those…

  • repurpose blog content

    7 Ways to Republish Old Blog Content

    While business blogging is definitely important, coming up with new and exciting topics to post about every single week can be a strain.  After all, there’s really only so much you can say about your industry – right?? If you find yourself in this situation,…

  • empty stadium

    Why Nobody is Reading Your Blog

    So you’ve launched a blog and – surprise, surprise – nobody’s reading your updates.  At this point, you’ve got two choices: You can feel sorry for yourself or you can take the necessary actions to determine why your blog is failing and what you need…

  • pillars

    5 Steps to Developing Successful Pillar Content

    It’s been well-established that running a business blog on your corporate website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. That said, there’s a big difference…

  • Conducting a Blog Aunit

    How to Conduct a Blog Audit

    Running a successful blog is an incredibly challenging process – and it doesn’t help that there are so many different advice-giving articles on the subject out there that it can seem nearly impossible to piece together the latest blogging best practices. So today, I’d like…

  • Reverse Engineer

    How to Reverse Engineer Viral Content

      When it comes to creating viral content, there’s no reason to reinvent the wheel.  If you aren’t seeing the kind of interest you’d like in your blog posts and articles, read on to learn more about the processes that we use to build traffic…

  • blog following

    How to Build a Following on Your Blog

      Blogging can be a great way to build your professional reputation and reach additional prospects for your products or services. But despite what you might expect from all of the “Overnight Blogging Success” products being sold online, blogging isn’t a quick and easy path…

  • Website audience

    Understanding Your Site’s Audience

      Running a successful website is about more than just good design and well-written content. While these elements are important, they only represent one side of the equation in the relationship between you and your readers. In addition to doing your best to provide good…

  • SEOfinalWP

    Essential WordPress Plugins to Maximize SEO

    Plenty of webmasters today are building their sites on the WordPress platform – and with good reason! Not only is WordPress free to install on your own hosting account, it’s easy to manipulate, leads to faster indexing in the search engines and offers an unprecedented…

  • panda

    Post-Panda Update Quality Indicators

    Although it’s likely that the full impact of Google’s “Panda” update hasn’t yet been felt, it’s safe to say that this algorithm change has dramatically altered the playing field when it comes to search engine optimization. What has become clearer than ever is that Google…